Sorry I have been too busy to write a newsletter for a few weeks.
There is so much cool stuff going on in my head is about to explode and it’s difficult to know where to start ……
Wow I can’t believe we’re already in February!! I have to say January has been a complete blast…
I have to start somewhere so let’s start with the Marketers Cruise…..
As most of you know I spent a week on the Internet Marketers Cruise this January and learnt so many new things!
I got to hang out with Mike Filsaime, Tom Beal, and loads of other internet millionaires, including my good friend Tye Cohen.
Trust me on this, there is absolutely nothing like having a coffee or dinner with someone you’ve only ever met online, or whose books you have read.
It’s called interacting with a real person!!
It’s a completely different experience to seeing somebody on stage or on a webinar and being able to chat face-to-face with them in person can be a real game changer.
You get to ask any question you like and get a straight answer.
So let me ask you….
Imagine for a moment you were having dinner with three Internet marketing millionaires…
What questions would you ask?
It is difficult to understate how important the Marketers Cruise has been to me.
The big takeaway from my first cruise was that my small list was as responsive as people with much bigger lists and I was in the top half percent of serious marketers !
A few years ago on another cruise I bumped into Tye Cohen over pizza, we got on and did some JV deals that made me over $250k.
But the thing is… it’s not really about the money.
It’s about being with people who are driven and successful in the same market that you are.
It raises your sights, sometimes just knowing a thing is possible is enough to give you that spur to get on and do it !
Oh and did I forget to mention its a load of fun as well !
One of the weirdest things that happened to me on the cruise this year was getting my feet eaten by fish in Mexico, a fish pedicure!!
These are just some of the things that happen on the Internet marketers cruise….
Oh and the other fun thing was having a cookery class in how to create a 3 course Mexican dinner.
And we got to eat the results afterwards..
One of the highlights of the Marketers Cruise for me is the “Quick Tips” sharing exercise that takes place. You get so much good stuff from that you can fill a book with it !
So what I am going to do this year is put together a short video detailing some of the things I learnt on the Internet marketers cruise – simply because there are far too many things to list in a newsletter.
Give me a couple of weeks and I’ll send you a link to the video…
HOWEVER – In the meantime – here are some interesting tools that people told me about.
(By the way I discovered at least 30 to 40 new tools, way too many to put here, so what I’ll do is spread them over several newsletters !)
Not quite sure who told me this but it was probably at two in the morning at Pizza and Profits. Apparently by putting a live chat window on a sales page you can drastically increase conversion rates!! This is definitely something I’m going to try out. Zopim is the tool he recommended.
This is a business card scanner for your mobile phone. You take a photo of the card and all of the text is instantly converted and entered into your contacts list. You can then set it to automatically send out an email. This is great for networking events.
This is a really cool little gadget which I’m definitely going to order. It’s a single camera that does the job of a multi-camera shoot. Go look at the video on their website to get an idea of what this camera can do. If you put on workshops or seminars or like to do live video streaming on Facebook you probably want to get this camera. The only downside is it only works with iPads or iPhones.
This is similar to Facebook’s audience insights tool. You upload your email list to tower data, and they will clean your email list, and also give you extra data for all of your contacts. The extra data can be things like demographic information, how much people earn etc. powerful stuff!!
The Ultimate Sales Machine (Chet Holmes)
How I Raised Myself From Failure (Frank Bettger )
Infusionsoft Mastery ( Troy A. Broussard) I just ordered this one on Amazon….
Would you like to come with me on the next Internet marketers cruise?
The Internet marketers cruise is a very exclusive event. In fact it usually sells out nine or 10 months in advance!! Which is why you don’t see any advertising for this event!
300 people have already bought their tickets! This is not hype this is fact!
I’m looking to bring 10 people from my Licence Partner Team and my email list on the cruise next year.
What I’d like to do is run several masterminds either over breakfast or over dinner on the cruise. This will only be available to the first 10 people that book.
These mastermind sessions will be all about you. How you can build your business in 2018. How you can make your first $10,000. During the cruise we will also work on your plan.
That’s why I am limiting it to 10 people.
In fact several people from my list have already booked places on the 2018 Internet marketers cruise,
The 2018 cruise will last for eight days and you can book a ticket for only $1,098.00 per person! Remember that’s fully inclusive of all your food!!
The great thing is you don’t have to pay the full amount up front! You can simply place a $300 deposit per person today and the remaining balance needs to be paid later in the year.
If you’d like to come on the cruise you do need to book your ticket within the next 2 to 3 weeks before all of the places are taken!!
Where else will you get to hang out with some of the worlds best known Internet marketers and also have a chance to hang out with Sarah Staar over dinner and on the beach!
All the best,
Only two days to go till I fly out to New Orleans for my third Internet marketers cruise.
It’s pretty amazing going on a cruise with 400 Internet marketers!!
This year I am taking Catherine and Sue with me on the cruise. (and Dave of course!)
The cruise is a great time to kick back and relax but I’m also going to be doing some work.
This time I have set myself a clear objective to connect with as many people as possible.
Because I’m obsessed with tracking everything in my business I know that my best customers are the people I’ve actually met face-to-face.
So my big task this year will be chatting to as many people as possible, helping as many people as possible, getting them to sign up to my list, and following up with them afterwards.
I’ve done this in the past at Internet marketing meet-ups and seminars and found this to be one of the best strategies to build an email list with quality customers.
Okay so the numbers aren’t large – I might only get 100 people to sign up to my list – but that’s 100 new relationships with customers that will probably purchase big ticket items from me over the next 12 months.
So the process will be as follows:
Approach as many people and engage in conversation.
Try to help as many people out with their business.
Offer something really cool and relevant in return for their contact details.
Follow up on the phone after the cruise to maintain a relationship.
The other thing I will be doing on the cruise this year is recording an audio interview series with successful Internet marketers.
I’ve purchased an MP3 recorder and once I am on the plane flying to New Orleans on Friday I will put together a short questionnaire. I think I’m going to focus the interviews on one particular subject – possibly traffic generation.
A lot of people go to Internet marketing events and it becomes one big lost opportunity. This is because they don’t have a clear objective before they attend the event.
Whenever attending any kind of marketing event you should always have a clear objective of exactly what you want to achieve.
I guess I had better start packing now as my office is starting to look a bit like a bomb site thanks to all the deliveries from Vista print and the T-shirt company that has printed the Sarah Staar business school T-shirts!!
Dave has been helping me out with tightening up the branding of the company, and anyone on the cruise will definitely recognise the team..
I nearly crashed the Tesla when I heard this
A few months ago I hired a Tesla and toured the UK, visiting various online marketing experts along the way.
I took them for a drive in this gorgeous beast of a car and recorded an interview with them using 2 video cameras.
One of the highlights was my interview with Chris Payne who I drove to one of his high-paying clients for a meeting: I felt like an Uber driver! 🙂
It wasn’t easy asking questions, listening to his answers, and driving in an area I didn’t know!
One of the answers Chris shared with me blew me away so much that I became light headed.
It felt like my whole brain was rewiring itself as a result of Chris’ profound insight.
Thankfully the Tesla has a brilliant self-drive mode so I didn’t crash!
Chris has generated millions of dollars in revenue over the years, and he’s one of the very few go-to people I pay to get advice to grow my business.
He knows a ton about making money with Amazon, so I’ve asked him to come on a webinar TOMORROW and share with you some very clever tricks and shortcuts to help you get amazing free, targeted traffic – and make money using outsourcers at super-low prices to make maximum money in minimum time.
You’ll hear Chris, or me, share the insight which made my head spin, plus loads more.
Click here 🙂 to find out about 5 more of the amazing things you’ll learn on this free webinar.
See on tomorrow on the live class!
Take Action Now -don’t put things off !!
Sometimes I could kick myself for not taking action. For instance, back in 2010 I remember looking at Bitcoin and thinking that is something I should look at.
Unfortunately, I never bought any!
If I’d spent $100 on bit coins back in 2010 they would be worth over $600,000 now!
Which made me think…If I had started building my email list a year earlier I’d probably be making an extra $5000 a month now….
In today’s age of social media text messages and endless emails, it’s very easy to become overwhelmed.
My advice… Write down a clear objective or an outcome which you desire..
-A new car
-A new house
-Maybe a lifestyle change
NOW – Create a vision board, This is a large sheet of paper with your goal written down on it. This must include photos and images….
Do it NOW !!
Useful Free Tools
SEOquake is a SEO extension (toolbar) for Google Chrome,
it shows PageRank, Alexa and tons of SEO parameters,
also works in SERP.
Some of the best tools solve the simplest problems. Text cleaner
cleans up all kinds of text formatting when copying and pasting
A free tool that allows you to download YouTube videos to your computer.
All the best,
Is there anything to Trump’s success, other than he just simply found a group of voters that had been ignored by everyone else, politicians and media especially ?
Some of his interviews have been very revealing, to those of us who are into “why” stuff actually works.
Whether you are for or against Donald Trump you need to take a step back and think hard about how he actually managed to pull it off, especially when everything was so stacked against him.
Let’s look at the cold facts for a moment….
Start with Hilary Clinton:
$1.4 B available to spend to give a huge amount of advertising and on-air presence
Lots of celebrities endorsing her
Lots of established politicians endorsing her
Decades of experience in politics and in government office
Now look at Donald Trump;
$795M budget to spend on advertising, way less than Hilary
Very few celebrities endorsing him
Virtually no established politicians endorsing him
No experience in politics and never worked in government
Logically he should have lost by miles, and that was what the pollsters and the pundits predicted, but events turned out somewhat different.
So how did Donald Trump win the election?
Part of the reason is that he used massive pattern interrupt.
He tried to stand out from the crowd as much as he could!! And that means saying outrageous things…. and he admitted this in an interview with one of the major American networks.
I use pattern interrupt quite a lot in my sales videos.
I have done them in parks, on the beach, and in my car.
Anything to to look less boring and stand out, and to hold your attention !
Now take a look at politicians…. They all seem very similar,
They dress the same
Have the same sort of message
Use the same sort of language
Try to be as politically correct as possible
However right from the start Donald Trump stood out.
By being deliberately provocative he distanced himself from everyone else AND he got massive media coverage for it.
This media coverage was a kind of free advertising, the sort advertising money can’t buy! . Like him or not, he was the talking point of the world!!!
I think this was his plan all the time… After all he is a businessman with experience of advertising and branding (product differentiation) so he should know what pattern interrupt is all about….
So I think there’s a lesson here for all Internet marketers. Try and stand out from the crowd, don’t look like everybody else.
If you make your advertising look different and stand out from everybody else, that’s when you get amazing results.
Hopefully that’s one of the reasons you are reading this Newsletter
My New Caffeine fix…
Internet Marketers seems to run on coffee, and I am no exception.
This afternoon the doorbell rang, I opened the door, and there was a delivery man from John Lewis. This was the delivery of my brand-new espresso coffee machine.
I’ve been wanting a coffee machine for ages as I’ve kind of got sick of instant coffee. I set the machine up half an hour ago and I have just finished my 1st cup of coffee.
Wow this coffee is as good as any Starbucks or Costa coffee I’ve ever had!
Quick tip, when buying coffee for a coffee machine always by medium roast coffee, it tastes much better!!
Internet marketers cruise – see you in New Orleans !!
Yesterday I booked my flights to New Orleans for the Internet Marketers Cruise in January.
This year I’ve decided to take two of my team from Sarah Staar Business School with me, Catherine and Sue, and of course Dave is going to be there as well
So if you are looking for any sort of advice on any aspect of your business, come up and talk to us, so come along and connect with us and share your problems.
And who knows, you might want to spread the word and get a few more of your colleagues to sign up to my newsletter !!
So if you’re going on the Internet Marketers Cruise this January let me know and maybe we can meet up.
All the best,
Some of Sarah Staar’s Products
A four-week training program teaching everything about affiliate marketing.
Recording of a live seminar with talks from experts in their fields of Internet marketing.
This course teaches you how to increase your productivity so you can spend more time doing the things that generate you income.
This teaches you how to set up a product to sell on the Warrior Forum.