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Sarah Staar IM Newsletter – Yesterday The Internet Broke

Yesterday a large chunk of the Internet stopped working!

Why ?

What happened?

 As you’re probably aware a lot of things we do online and on our phones uses something called cloud computing and cloud storage.

One of the largest companies on the Internet that handles cloud computing is Amazon S3. Yesterday one of Amazon’s major data centres unexpectedly shut down causing chaos across the Internet!!

Everything from entire websites to tracking programs, mobile apps, email servers and loads more stuff stopped working for around six hours yesterday.

Some of the companies that were affected were:

 

Mailchimp

Clickfunnels

Pinterest

Wickedreports

Netflix

Reddit

 

 

And the “outage” also affected several people doing product launches yesterday…

 Hmmm.. glad I wasn’t one of those…

The stupid thing is this could have all been avoided….

When you upload content to Amazon S3 you have two choices, you can either upload your content to a single server, or you can use their CDN service.

The CDN service replicates your content to multiple locations around the world, so if one data centre fails your content will still work.

Whenever I have something that absolutely has to work I always use Amazon CDN, Amazon calls this Amazon Cloud Front.

Whenever you upload content to Amazon they give you this option however for some reason very few people use it. I guess things might change now…

I’m actually quite shocked that companies like ClickfFunnels and Wickedreports don’t use the Amazon CDN Cloud Front.

I think I am going to write a letter to Clickfunnels and Wickedreports next week about this!!

After all, ClickFunnels is sort of “mission critical”, not just to me but to other people as well and for them to risk hitting their clients businesses like that is.. Well.. at least negligent if not downright careless.

So the simple moral of the story is if you’re using Amazon S3 always create an Amazon cloud front bucket. This will protect you from any data centre outages in the future….

New video on blog –  5K Per Month Case Study

I’ve just uploaded a brand-new video to my blog – 5K Per Month Case Study – Creating videos and getting free traffic.

 Watch the video here 🙂

video-marketing

This is the second video in the series about video marketing. In the first video I shared with you how I get traffic using YouTube advertising and how I made $30,000 using YouTube advertising.

Below is a link to Mondays video.

Mondays video 🙂

And a big “thanks” for those of you made all the positive comments and feedback about Mondays video. It was a pleasure making the video for you.

 

Please let me know if you’d like me to make more videos like this…..


Tools

http://www.howmanyshares.com 


This is a really useful free tool which will tell you how many social media shares a webpage has had.

Movies – Snowden

snowden

Yesterday I settled down to watch a movie I have been wanting to see for a long time – Snowden.

In case you had forgotten Snowden is the guy that copied loads of secret documents from the NSA in America and released them via Wikipedia to the world.

This is an absolutely brilliant film by Oliver Stone.

This movie is about The NSA’s illegal surveillance techniques, Prism,  and if you’ve ever seen the TV show Persons of Interest there are some very interesting parallels, a case of fiction unknowingly parallelling real life !

It’s incredibly gripping and a massive eye-opener. As an Internet entrepreneur this is a must watch!

According to how you see things, Snowden is either a defender of democracy or an out and out traitor..

I suggest you watch it and make your own mind up !

Must go now as I have loads of stuff to do before my road trip to London tomorrow.

Tomorrow I’m heading off to the Broadcast Expo in London, BVE. On the way I am going to stop by the Tesla garage to find out what the ETA  is on my new car.

 

All the best,

 

Sarah Staar

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Sarah Staar IM Newsletter – How I Made 300K Sitting In My Car!

Wow I can hardly believe I’ve made over quarter of a million dollars sitting in the front seat of my car !

How did I do this?

Am I the world’s most expensive uber driver?
Maybe I’m an exclusive getaway driver?

Well, the simple answer is, sales videos. As you probably know I’ve made a couple of sales videos sitting in my car such as Affiliate Formula X.

And as you may know from  previous newsletters – its called “Pattern Interrupt”

This morning I did a calculation of how much money I’ve made using my Range Rover Evoque and it is well over the 300k mark!!
image

Well the time has come to sell my trusty range Rover Evoque. I’m planning to upgrade to an electric car, a Tesla model S.

I will miss my Range Rover, however, as it’s been an incredibly reliable car and great fun to drive. Also, as it’s been my first ever car I will be sorry to see it go.

 

I’ve never actually sold a car before so I wasn’t sure how to go about it.

I came to the conclusion that the best thing I could do was take lots of photos and also make a sales video!!

image

If you’re interested in buying my car you can view it on
eBay here.

Anyone who buys my car I would be happy to throw in some free coaching as an extra bonus!!!

 

I think we over ordered again!

I just love Indian food, I enjoy cooking it and I also enjoy going out to Indian restaurants.

However, it can be quite hard to find Indian restaurants that serve good food!!

One trick is to see if a menu has any special order items on it. My local Indian restaurant round the corner has such items on it.

One was a leg of lamb. The menu stated you needed to give at least 24 hours notice.

Ok, so I had to give this a try.

I phoned up the restaurant and ordered a leg of lamb, they seemed a little bit surprised, I guess not very many people order this!!

We turned up to the restaurant and there was a table reserved for us. The waiters wheeled out this leg of lamb on a trolley and everybody in the restaurant turned round to look!

Wow, the meat was falling off the bone. We had a fantastic meal but we definitely over ordered!!

We took the rest of it home. So far we’ve had sandwiches, and I have also made lamb curry out of the remains.

It was actually incredibly cheap for what it was. It cost £50 for the leg of lamb, however this probably would’ve been enough to feed at least four or five people.

So if a group of people want to go out to an Indian restaurant this would definitely be worth considering….

Where do high ticket sales come from?

A lot of my success has come down to one thing, and that is video marketing of some sort.

Getting affiliate review videos ranked in Google

YouTube advertising

making sales videos, sometimes in my car!

Outsourcing video production

In fact most of my high ticket sales, $2000-$10,000 come as a direct result of somebody seeing a video on YouTube!

Because of this, I have decided to produce a brand-new course teaching everything I know about how I make money with video marketing.

If this is something that might interest you please reply to this email.

Infusionsoft Mastery by Troy A. Broussard

infusionsoftmasterybook

This is a book that was recommended to me on the Internet marketers cruise. If you’re in Infusionsoft user this is a definite “must-read”.

It Is not really a technical manual it’s more of a book on sales strategy and behavioural marketing.

I bought both the paper book and the Kindle book.

 

 

 

 

Quick tip……

Some books don’t have an audible version, audible is an audiobook service.

However I do have a Kindle which has a text to speech function. This is a function that was discontinued due to writers objecting. I guess they wanted an extra fee if a machine was reading out the text????

Anyway the Kindle DX (currently discontinued and was only available in the USA) has this feature.

If you want to get one you have to get one on eBay, that’s where I got mine.

Whenever I go on a long car journey I set my Kindle to text-to-speech and get it to read the book to me and that’s exactly what I did with Infusionsoft Mastery!

Movies: Imperium

imperium

Last night I watched a fantastic film called Imperium. This is a story about a young FBI agent who goes undercover to infiltrate a white supremacist group that’s plotting to build a nuclear device.

The interesting thing about this film was, it was all about how to influence people.

One scene which I found interesting was, when the FBI agent was getting advice from a colleague, the colleague told him that the only training he needed when working undercover was in this book.

“How to Win Friends and Influence People”!

The great thing about this film is he actually uses his brain to get out of tough situations rather than just running around with a gun!!

A great suspense thriller.

All the best,

Sarah Staar

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Sarah Staar IM Newsletter – I Nearly Crashed The Tesla

Only two days to go till I fly out to New Orleans for my third Internet marketers cruise.

It’s pretty amazing going on a cruise with 400 Internet marketers!!

This year I am taking Catherine and Sue with me on the cruise. (and Dave of course!)

The cruise is a great time to kick back and relax but I’m also going to be doing some work.

This time I have set myself a clear objective to connect with as many people as possible.

Because I’m obsessed with tracking everything in my business I know that my best customers are the people I’ve actually met face-to-face.

So my big task this year will be chatting to as many people as possible, helping as many people as possible, getting them to sign up to my list, and following up with them afterwards.

I’ve done this in the past at Internet marketing meet-ups and seminars and found this to be one of the best strategies to build an email list with quality customers.

Okay so the numbers aren’t large – I might only get 100 people to sign up to my list – but that’s 100 new relationships with customers that will probably purchase big ticket items from me over the next 12 months.

So the process will be as follows:

Approach as many people and engage in conversation.

Try to help as many people out with their business.

Offer something really cool and relevant in return for their contact details.

Follow up on the phone after the cruise to maintain a relationship.

The other thing I will be doing on the cruise this year is recording an audio interview series with successful Internet marketers.

I’ve purchased an MP3 recorder and once I am on the plane flying to New Orleans on Friday I will put together a short questionnaire. I think I’m going to focus the interviews on one particular subject – possibly traffic generation.

A lot of people go to Internet marketing events and it becomes one big lost opportunity. This is because they don’t have a clear objective before they attend the event.

Whenever attending any kind of marketing event you should always have a clear objective of exactly what you want to achieve.

 

packing for cruiseI guess I had better start packing now as my office is starting to look a bit like a bomb site thanks to all the deliveries from Vista print and the T-shirt company that has printed the Sarah Staar business school T-shirts!!

Dave has been helping me out with tightening up the branding of the company, and anyone on the cruise will definitely recognise the team..

 

 

I nearly crashed the Tesla when I heard this

A few months ago I hired a Tesla and toured the UK, visiting various online marketing experts along the way.

I took them for a drive in this gorgeous beast of a car and recorded an interview with them using 2 video cameras.

One of the highlights was my interview with Chris Payne who I drove to one of his high-paying clients for a meeting: I felt like an Uber driver!   🙂

 

chrispaynetesla

It wasn’t easy asking questions, listening to his answers, and driving in an area I didn’t know!

One of the answers Chris shared with me blew me away so much that I became light headed.

It felt like my whole brain was rewiring itself as a result of Chris’ profound insight.

Thankfully the Tesla has a brilliant self-drive mode so I didn’t crash!

Chris has generated millions of dollars in revenue over the years, and he’s one of the very few go-to people I pay to get advice to grow my business.

He knows a ton about making money with Amazon, so I’ve asked him to come on a webinar TOMORROW and share with you some very clever tricks and shortcuts to help you get amazing free, targeted traffic – and make money using outsourcers at super-low prices to make maximum money in minimum time.

You’ll hear Chris, or me, share the insight which made my head spin, plus loads more.

 

Click here 🙂  to find out about 5 more of the amazing things you’ll learn on this free webinar.

See on tomorrow on the live class!

Click here to register 🙂

 

Take Action Now -don’t put things off !!

Sometimes I could kick myself for not taking action. For instance, back in 2010 I remember looking at Bitcoin and thinking that is something I should look at.

Unfortunately, I never bought any!

If I’d spent $100 on bit coins back in 2010 they would be worth over $600,000 now!

Which made me think…If I had started building my email list a year earlier I’d probably be making an extra $5000 a month now….

In today’s age of social media text messages and endless emails, it’s very easy to become overwhelmed.

My advice… Write down a clear objective or an outcome which you desire..

-A new car

-A new house

-Maybe a lifestyle change

NOW – Create a vision board, This is a large sheet of paper with your goal written down on it. This must include photos and images….

Do it NOW !!

 

Useful Free Tools

SEO Quake

SEOquake is a SEO extension (toolbar) for Google Chrome,

it shows PageRank, Alexa and tons of SEO parameters,

also works in SERP.

Text Cleaner

Some of the best tools solve the simplest problems. Text cleaner

cleans up all kinds of text formatting when copying and pasting

between applications.

YouTube downloader

A free tool that allows you to download YouTube videos to your computer.

 

All the best,

 

Sarah Staar

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