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Sarah Staar IM Newsletter – I Nearly Crashed The Tesla

… I nearly crashed the Tesla when I heard this A few months ago I hired a Tesla and toured the UK, visiting various online marketing experts along the way. I took them for a drive in this gorgeous beast of a car and recorded an interview with them using 2 video cameras. One of the highlights was my interview with Chris Payne who I drove to one of his high-paying clients for a meeting: I felt like an Uber driver!   🙂   It wasn’t easy asking questions, listening to his answers, and …

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Sarah Staar IM Newsletter – I Was Wrong….

Making Facebook Advertising Really Work – Part 1 I want to share with you a little story about the last few days.. This is absolutely true and has more than a few tips and hints in it for you… So last Monday I decided to set up a brand-new video-based ad campaign on Facebook. I spent most of Tuesday setting everything up, shooting the video, editing it, creating the Facebook ad campaign and getting everything  perfect. I was super excited because this was a brand-new technique I was …

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Sarah Staar IM newsletter – Did Trump Use Pattern Interrupt ?

…   See full video here 🙂 I have done them in parks, on the beach, and in my car. Anything to to look less boring and stand out, and to hold your attention ! Now take a look at politicians…. They all seem very similar, They dress the same Have the same sort of message Use the same sort of language Try to be as politically correct as possible However right from the start Donald Trump stood out. By being deliberately provocative he distanced himself from everyone else AND he got massive …

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